Archive for the ‘BookStore’ Category

eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business (Hardcover)

January 29th, 2010 by | No Comments | Filed in BookStore

eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business

In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the solution to the entrepreneur’s Internet marketing problem. This do-it-yourself book provides the know-how that’s needed to win busine (more…)

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Inbound Marketing: Get Found Using Google, Social Media, and Blogs (The New Rules of Social Media) (Hardcover)

January 26th, 2010 by | No Comments | Filed in BookStore

Inbound Marketing: Get Found Using Google, Social Media, and Blogs (The New Rules of Social Media)

Review

“If you’ve been looking for a trustworthy primer on getting found online, here’s a great place to start. Buy one for your clueless colleague too.”—Seth Godin, author of Meatball Sundae “If you have more money than brains, you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing by reading this book.”—Guy Kawasaki, cofounder of Alltop, and author of Reality Check

Stop pushing your message (more…)

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The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly (Paperback)

January 23rd, 2010 by | No Comments | Filed in BookStore

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

From Publishers Weekly

Starred Review. Though it may not yet have affected the value of 30 seconds of Super Bowl advertising, PR insider Scott argues that understanding the growing irrelevance of marketing’s “old rules” is vital to thriving in the new media jungle. Already apparent in newspapers and magazines (with sharp downturns in circulation and ads), radio (on the losing end of the iPod revolution) and direct mail (digitally replaced by spam), the imminent fall of traditiona (more…)

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31 Days to Millionaire Marketing Miracles (Paperback)

January 20th, 2010 by | No Comments | Filed in BookStore

31 Days to Millionaire Marketing Miracles

Review

“I am impressed at what has quickly become the Internet Marketing must-have reference guide. It takes a business approach by establishing the foundation of an internet marketing company and streamlines it with the power to produce money on automatic. I would highly recommend it to anyone.” Robert Allen, NY Times Bestselling author of Nothing Down –Robert G. Allen, NY Times Bestselling author”I am overwhelmed by her talent, and have called her a genius and brilliant (more…)

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Mastering Niche Marketing: A Definitive Guide to Profiting From Ideas in a Competitive Market (Paperback)

January 20th, 2010 by | No Comments | Filed in BookStore

Mastering Niche Marketing: A Definitive Guide to Profiting From Ideas in a Competitive Market

Review

“Hi Eric, it’s Terry Telford from TerryTelford.com. I just wanted to write you a quick note to compliment you on your new book, “Mastering Niche Marketing.” Although I was very impressed with the detail you’ve given, I think you got the title of the book wrong. I would suggest, “If you read this book and apply the principles, you will make money . . . Period.” Although my title is a little longer than yours! In all seriousness, Eric, this book is a must read for anyone wh (more…)

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